Olena celebrates how simple choices can make a statement — our collection of demi-fine jewellery features both classic and contemporary designs, all crafted to the highest quality, so you can curate a stack that expresses your style. Founded by cousins Nisa and Alia, Olena's pieces draw on both their shared Malaysian heritage and individual aesthetics. Olena is pledging the Infinity Hoop for the RIUH 4 Rakyat Campaign. Our bestselling Infinity Hoop features an endless ring of Cubic Zirconia on Rhodium or 18ct Yellow Gold Vermeil. This timeless yet versatile design speaks to our hopes for this campaign: To create a bright and infinite cycle of purchasing choices that give back to those who need it most.